I talked to a guy who’s launching a new magazine today.
He’s a side hustler like me. Works a full-time day job, spends 3-4 hours A DAY commuting, is involved in professional group activities, AND he’s standing up a new magazine. By himself.
Chris tells me, “He told me the first issue was 70 pages—no ads.”
Chris knew this was significant, but wasn’t sure how to reply other than, “I gotta introduce you to Brian.”
I’ve got one customer cranking out 80-90 pieces of content per month with a team of SEVEN.
I’ve helped another build a team on a Friday afternoon that delivered 40 pieces of content over a weekend.
But this guy—this guy—is cut from the same cloth.
The case for less than 7 hours’ sleep a night is getting airtight.