What did I say last year?
To my brother, who STILL likes most of these: Was this your year? When you look back on the last 365 days, how many of them were better? What are you doing about the rest? It’s time to figure out what YOU really want—and make THAT happen. 40 is coming for you. And 40 is the new 20. You’ve got 365 days, 52 weeks, 12 months—a FULL YEAR—to plot a course, take those baby steps forward, and hit your 40th at full-speed.
You can do it. I believe in you.
To my sister, You’re STILL one of the smartest, funniest, savviest people I’ve ever met. Over the years, I’ve watched you crush it day-in, day-out—and I know a lot of those days have crushed YOU in the process. Stay nimble. Take no shit. It’s not a stretch to think thousands of people have been impacted by YOUR insights around people and process. Treat YOURSELF like one of your clients this year. And watch the whole world get out of your way.
You are your most important client.
I haven’t been getting up at 5AM as often as I’d like.
Yesterday, though, I did. I woke up at 4:50AM, canceled my alarms—both of them—and walked out into the dark kitchen to start coffee by the light of the microwave.
It was nice to spend some quality time thinking through specifics of the new content plan. For being a why > how > what guy as long as I have, I’ve sure spent a lot of time doing the opposite.
Next month I start my 10th year as an automotive publisher. Combined with the recent decision to merge work-life parallel with Gearbox Magazine to create The Gearhead Project, there’s a deep desire to finally get it right.
Unify the message. Focus on the mission. Treat my side hustle more like an actual company.
The small, predawn thunderstorm that rolled in made my day.
These pre-dawn minutes are MY time.
That’s the kind of turn of phrase that scuttles and entire blog post, ya know?
It sounds awesome. Entrepreneurial. Alchemy.
Like some kind of alt-rock album only the cool kids are listening to these days.
And yet, it’s a hack. It’s a fraud. It’s a waste of time.
Alchemy is trying to make gold from other stuff.
You don’t actually have gold, so you’re trying to make it from scratch.
Really, the only way to get gold is to pick up a shovel and start digging.