Are you a gearhead entrepreneur? Got startup?

I had a revelation. About you.

It’s time I stop blogging and be a goddamned journalist.

If the audience is next level gearheads looking to discover what’s next—and the mission is helping them discover and achieve it— the content has to be focused on reflection, exploration, and discovery. It has to enlighten, educate, and empower people to take action, solve problems, document the journey, and change their lives.

It’s time to grow up and stop blogging about broke-dick vehicles.

It’s time to start reporting on the stories that matter.

It’s time to start delivering results that matter.

It’s time to start making a difference.

If you’re a gearhead startup or business owner—or know one—please get in touch. I’m going to start actively seeking these people out, but I’d prefer to prioritize those who are already engaged and give a shit.

Thank you.

Leveraging the urgency of escapism

Last week was rough.

It’s like we clenched our fists so long that, the minute we relaxed, the levee broke.

I wrote this one Friday night, thinking about how much I empathize with Chris Farley’s Black Sheep character falling down that mountain.

“What in the hell was THAT all about?”

Stress and sleep deprivation will mess up your perspective. One frustrated customer turns into two, into three, into does anyone actually think about why they’re buying tech before signing contracts?

Get in a bad mood. You’ll start seeing bad news.

If there’s a positive to this—beyond the ability to recognize when it’s happening—it’s that it drives a sense of urgency. Clean out the garage. Get that crap on Ebay and sell it. Pay off those debts.

Life has its ups and downs. Always has. Always will.

The trick is knowing how to leverage the fight or flight response to get yourself closer to the end game.

If you think life sucks, it will suck, but if you take action, it WILL get better.

And sooner than you think.

At least, that’s the story I keep telling myself.

Project 1042 Begins

Today I am officially 41 years old.

40 was a real gut check, but the past year—despite all its ups and downs—has me feeling like the 40s are going to be everything the 30s were supposed to be (and the 20s hadn’t even figured out yet).

Part of me feels like I’m past my prime. Part of me feels like I’m about to hit my stride.

All of me appreciates the reminder from Gary Vee that I’ve still easily got another 60+ years ahead of me. Plenty of time to get a business launched, profitable, and change the world (my life along with it).


I wanna rock.

One year from today, I’ll be 42—the answer to life, the Universe, and everything.

Four months after that, GBXM will be 10.

Project 1042: GBXM will be my full-time job by the end of 2019.

Here’s to that 2020 hindsight.